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Corporate Social Responsibility and Corporate Performance Through Work Ethics and Affective Commitment: A Proposed Framework

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The key aim of the proposed study is to analyze the influence of corporate social responsibility (CSR) activities on corporate performance along with the mediating effect of affective commitment and the moderation effect of work ethics.Based on previous study, Existing research includes several studies on CSR and its effects on businesses; however, there is a lack of emphasis on the role of work ethics and affective commitment in the process. Methodologies of positivism have expressed different types of validity checks, such as construct validity, internal and external validity and statistical conclusion validity.In other words, the evidence presented should be able to be examined, as well as the process used, the research context, and to conclude that the claims made are reasonable. The results show that there is a positive and significant relationship between economic , social, environmental and philanthropic responsibilities, and corporate performance. Affective commitment mediates the relationship between CSR and corporate performance, also work ethics as a moderator. The research proposes a will contribute to companies’ appropriate strategic decision-making for CSR activities by providing more precise information regarding the impacts of each directional CSR activity on corporate performance.The outcomes of this research are very fruitful in clarifying our understandings about the impact of corporate social responsibility (CSR) activities on corporate performance.
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