International Journal of Academic Research in Business and Social Sciences

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The Impact of Morality on The Behavior of B40 Female Entrepreneurs in The Informal Economic Sector

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Presently, spiritual aspects among people in the labor force sector are required to revive dwindling morale. This unethical behavior of entrepreneurial culture will create an unhealthy climate in the entrepreneurship ecosystem and directly impact the quality of the ummah. The major goal of this article is to conduct interdisciplinary research incorporating the effect of spiritual factors such as morality based on Islamic teachings and individual behavior in the realm of spirituality and the field of humanity. As a result, this study emphasizes the moral factor as the primary construct that predicts behavior using the fundamental model of adaptation from the Theory of Planned Behavior (TPB). The association between moral factors as the key variable that ties to the behavior and prospective success of B40 female entrepreneurs in the informal economy sector is tested by using PLS-SEM through hypothesis testing. The study's influence may be used as a reference for policymakers in implementing spiritual aspects and moral values development through various channels such as mosque institutions, zakat institutions, etc. In reality, in the context of global economic instability, it may be employed as a type of indirect learning to guarantee the community's quality of life complies with Sharia.
Azman, A. S., Wahid, H., & Yaacob, S. E. (2023). The Impact of Morality on The Behavior of B40 Female Entrepreneurs in The Informal Economic Sector. International Journal of Academic Research in Business and Social Sciences, 13(4), 503 – 518.
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