International Journal of Academic Research in Business and Social Sciences

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The Aesthetic Structure of Cursive Script

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The purpose of this paper is to explore and analyze the aesthetic structure of cursive script, unraveling its artistic elements, design principles, and emotional impact to foster a deeper understanding and appreciation of this visually captivating writing style. The sequential development of the three aesthetic structures of cursive script, namely poetic thinking, brush thinking, and the realm of freedom, may contribute to the aesthetic context of cursive script. Poetic thinking allows creators to imagine the stylization that they cannot escape as a means to express emotions, engaging viewers as emotional participants. However, poetic thinking has a significant element of performance, which can lead to more profound expressions. Brush thinking involves the movement of technical assumptions and imaginary techniques in cursive script. Through training in public techniques of cursive script, creators develop technical assumptions that are connected to poetic thinking. The movement of imaginary techniques gives rise to brush thinking in cursive writing. The realm of freedom is inherent in the genetic nature of cursive script. Without this sense of freedom, pseudo-cursive scripts lack authenticity. Contemporary teaching methods struggle to convey the difficulty of gene transmission, but the activation of freedom gene transfer occurs through deep performances and the movement of imaginary techniques. Overall, this paper highlights the significance of embracing expression, recognizing the artistic potential in unconventional writing forms like cursive calligraphy, and promoting a broader appreciation for diverse artistic expressions while challenging societal judgments.
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