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The Impact of Strategic Intelligence on Crisis Management Styles at Al al-Bayt University

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The present study sought to identify the impact of strategic intelligence on crisis management styles at Al al-Bayt University in Jordan. To achieve this objective, the study investigated strategic intelligence with its dimensions (foresight, future vision, systemic thinking, partnership and motivation) as the independent variable, while considering crisis management styles (namely: changing path style, containment crisis style, fragmentation crisis style, and reserve mobilization) as the dependent variable. Employing an analytical descriptive quantitative approach, the study deployed a questionnaire as the principal instrument for data collection. Adopting a comprehensive survey strategy, the analysis involved a total of 82 responses derived from managers and heads of departments personnel at the university, which were subsequently subjected to statistical analysis via SPSS software. The findings of the study yielded various noteworthy outcomes, highlighting the significant impact of strategic intelligence on crisis management styles. Moreover, it was revealed that the levels of strategic intelligence practice and crisis management style implementation were moderate. Based on these findings, the study offers a number of recommendations, advocating for an increased emphasis on strategic intelligence and its dimensions within Al al-Bayt University, alongside a heightened focus on enhancing the practice and application of crisis management styles. The study recognizes the invaluable significance and positive impact of strategic intelligence in effectively confronting and addressing crises, thereby underlining the necessity of crisis management style cultivation within the university to mitigate potential damage across all types of crises.

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