The adoption of innovative educational tools has become imperative to meet the evolving needs of learners in this rapid technology era. This study explores the factors influencing the adoption of animated videos as an educational tool to enhance the learning. The research is grounded in the integration of two essential frameworks: Task-Technology Fit (TTF) and the Technology Acceptance Model (TAM). A sample size of 155 participants underwent rigorous analysis employing Structural Equation Modeling (SEM). This analytical approach allowed for a comprehensive examination of the relationships among variables and the identification of critical factors impacting the adoption of animated videos in education.
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