International Journal of Academic Research in Business and Social Sciences

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Unravelling the Impact of Corporate Social Responsibility (CSR) on Organizational Success and Employee Layoffs amidst the COVID-19 Pandemic: A Conceptual Framework

Open access

Ashe Abdullahi Abdulrahaman, Zulhamri Abdullah, Nurul 'Ain binti Mohd Hasan, Norliana binti Hashim

Pages 224-244 Received: 01 Aug, 2023 Revised: 03 Sep, 2023 Published Online: 04 Oct, 2023

http://dx.doi.org/10.46886/IJARBSS/v13-i10/8105
As an auspicious domain in CSR initiatives research, organizational success and employees’ layoffs has established tremendous research considerations in recent times. The rationale of this conceptual article is to advance and authenticate a proposed conceptual framework for CSR efforts, organizational success and employees’ layoffs. This conceptual framework is premeditated as a guide for upcoming studies to use and authenticate as a basis for quantitative studies to investigate the CSR efforts, organizational success and employees’ layoffs amid the outbreak of the world’s high-risk pandemic crisis such as COVID-19. The stakeholder and management crisis theories, were employed in this conceptual article as they are essential sources of support at work, especially during challenging events. This conceptual analysis applied CSR efforts, organizational success and employees’ layoffs as a basis to develop the antecedents of retentive workforce and heighten organizational performance globally. This conceptual paper proposed that CSR efforts, organizational success and employees’ layoffs results in the disruption of CSR efforts as experienced during COVID-19 pandemic due to the inappropriate implementation of CSR initiatives. This conceptual article has submitted research hypotheses that would be a foundation for future studies and if the framework is authenticated, recommendations would be offered to various stakeholders on how to improve on CSR efforts, organizational success and employees’ layoffs during unexpected manifestations. Explicitly, the proposed conceptual framework if authenticated would assist policymakers to suggest positive strategies and algorithms for the improvement of employees’ layoffs and organizational success during unforeseen events.

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