This study aimed to test the effect of entrepreneurial orientation with its dimensions (innovation, proactive, risk-taking, and aggressive competition) on strategic success with its dimensions (adaptation, growth, and survival) in the Jordan Kuwait Bank. The study was conducted on a sample of 73 managers who work in the bank. Data was collected from them through a questionnaire developed by the researchers for this purpose. The study used the quantitative descriptive approach.
The study found that there are clearly high levels of the dimensions of entrepreneurial orientation, led by innovation, and high levels of the dimensions of strategic success, led by survival. The results of the study indicated that there is a significant impact of entrepreneurial orientation on the strategic success of the Jordan Kuwait Bank.
The researchers recommended that the Jordan Kuwait Bank strengthen the bank's proactive approach by seeking serious communication with customers to learn about their needs and desires, and the ways they prefer to provide service by the bank, through specialized employees who are prepared to carry out these tasks.
Adam, S., Fuzi, N. M., Ramdan, M. R., Mat Isa, R., Ismail, A. F. M. F., Hashim, M. Y., & Ramlee, S. I. F. (2022). Entrepreneurial orientation and organizational performance of online business in Malaysia: The mediating role of the knowledge management process. Sustainability, 14(9), 5081.
Al-Hakimi, M. A., & Borade, D. B. (2020). The impact of entrepreneurial orientation on the supply chain resilience. Cogent Business & Management, 7(1), 1-18.
Al-Khawaldeh, G. Ahmed, & Al-Kasasbeh, M. M. (2022). The impact of entrepreneurial orientation on innovation in Jordan: A field study in small and medium-sized enterprises in the city of Amman. Al-Mithqal Journal of Economic and Administrative Sciences and Information Technology, 9(1), 121-152
Al-Mahmoud, S. F. A., R. M. M., & Hassan, Z. Y. (2019). The role of entrepreneurial orientation in achieving value innovation in production factories. An exploratory study of the opinions of a sample of managers in a number of production factories in Dohuk Governorate. Academic Journal of Nawroz University, 8(1), 156-176.
Al-Najjar, F. J., Al-Najjar, N. J., & Al-Zoubi, M. R. (2020). Scientific research methods, an applied perspective (5th ed.). Dar Al-Hamid for publication and distribution.
Al-Omari, M. N., Al-Sharman, M. S., & Laqwaq, A. R. (2022). Administrative leadership skills and their role in achieving the strategic success of Saudi business organizations. Journal of Entrepreneurship and Sustainable Development, 4(1), 1-22.
Al-Thanibat, H. M., & Al-Hisban, A. A. (2019). The impact of entrepreneurial orientation on achieving strategic success in the Aqaba Economic Region Authority. Egyptian Journal of Business Studies, 43(1), 67-109.
Amana, A. A., Mohsen, A. H. I., & Taqi, L. D. (2021). The impact of dynamic capabilities in achieving strategic success: Descriptive and analytical research of the opinions of a sample of employees in some colleges at the University of Karbala. Journal of Management and Economics, University of Karbala, 10(40), 1-16.
Barringer, B. R., & Ireland, R. D. (2019). Successfully launching new ventures (6th ed.). Pearson Education Limited.
Burton, G. (2017). Entrepreneurship and small business management. Library Press.
Daft, R. L. (2010). Organization theory and design (10th ed.). South-Western, Cengage Learning.
David, F. R. (2011). Strategic management concepts and cases. Pearson Education.
Dawood, F. S., & Mahmoud, A. S. A. (2021). Strategic success according to the strategic alignment: A case study of the municipalities of the capital of Baghdad. Journal of Contemporary Issues in Business and Government, 27(2), 6509-6532. https://doi.org/10.47750/cibg.2021.27.02.636
Galindo, M., Guzman, J., & Ribeiro, D. (2009). Entrepreneurship and business: A regional perspective. Springer-Verlag Berlin Heidelberg.
Harrington, H. J. (2019). Creativity, innovation, and entrepreneurship. Taylor & Francis Group.
Hill, Ch. W. L., & Jones, G. R. (2008). Strategic management theory an integrated approach (8th ed.). Houghton Mifflin.
Hisrich, R. D., Peters, M. P., & Shepherd, D. A. (2017). Entrepreneurship (10th ed.). McGraw-Hill Education.
Hossain, M. U., & Al Asheq, A. (2019). The role of entrepreneurial orientation to SME performance in Bangladesh. International Journal of Entrepreneurship, 23(1), 1-6.
Imran, H. Abdul Salam, A., & Abu Najim, M. S. A. N. (2019). The role of strategic vigilance in achieving strategic success: A field study in Libyana Mobile Phone Company, Sabha. Journal of Pure and Applied Sciences, 18(2), 88-100.
Jaafar, A. M. (2020). The role of entrepreneurial orientation in supporting competitive advantage in sports clubs in the Arab Republic of Egypt. Scientific Journal of Physical Education and Sport Sciences, 89(2), 44-78.
Jhanji, H. (2011). Entrepreneurship and small business management. Lovely Professional University.
Johnson, G., Scholes, K., & Whittington, R. (2008). Exploring corporate strategy (8th ed.). Pearson Education Limited.
Junior, A. B. O. (2015). The aggressive competitiveness influence on the retailer company performance. Future Studies Research Journal: Trends and Strategies, 7(1), 156-183.
Kharboutli, A. (2018). Entrepreneurship and management of small and medium enterprises. Syrian Virtual University.
Larson, A. (2012). Entrepreneurship and sustainability. Lardbucket.
Lee, S. M., & Peterson, S. J. (2000). Culture, entrepreneurial orientation, and global competitiveness. Journal of World Business, 35(4), 401-416.
Lee, S. M., & Lim, S. (2009). Entrepreneurial orientation and the performance of service business. Springer, (3), 1-13. https://doi.org/10.1007/s11628-008-0051-5.
Lumpkin, G. T., & Dess, G. G. (1996). Clarifying the entrepreneurial orientation construct and linking it to performance. Academy of Management Review, 21(1), 135-172.
Muhammad, N. J. (2013). The impact of strategic creativity capabilities on strategic success (field study) in the General Battery Company and the Ministry of Industry and Minerals. Journal of Economic and Administrative Studies, 1(4), 359-390.
Okangi, F. P. (2019). The impacts of entrepreneurial orientation on the profitability growth of construction firms in Tanzania. Journal of Global Entrepreneurship Research, 9(1), 14. https://doi.org/10.1186/s40497-018-0143-1.
Omisakin, O. M., Arasanmi, C., & Kularatne, I. (2022). Proactiveness, environmental munificence and environmental hostility and their impacts on the growth of SMEs. International Journal of Entrepreneurship and Innovation Management, 26(1-2), 43-59.
Othman, M. M. A., & Kerso, K. Q. (2021). The role of strategic vigilance in achieving strategic success an exploratory study of the opinions of a sample of administrative leaders at Cihan University, Erbil. Journal of Human Sciences of the University of Zakho, 9(1), 167-184.
Peljko, Z., & Auer Antoncic, J. (2022). Entrepreneurial curiosity, innovativeness of the entrepreneur, and company growth. Behavioral Sciences, 12(11), 1-21. https://doi.org/10.3390/bs12110424.
Rogers, K., Dennis, N., Mutegaya, H., & David, Okoroi (2016). Entrepreneurship. Fountain Publishers Rwanda Ltd.
Saunders, M., Lewis, P., & Thornhill, A. (2016). Research methods for business students (7th). Pearson education.
Scarborough, N. M., & Cornwall, J. R. (2016). Essentials of entrepreneurship and small business management (8th ed.). Pearson Education Limited.
Scott, W. R., & Davis, G. F. (2007). Organizations and organizing rational, natural, and open system perspectives. Routledge.
Vora, D., Vora, J., & Polley, D. (2011). Applying entrepreneurial orientation to a medium sized firm. International Journal of Entrepreneurial Behaviour & Research, 18(3), 352 379. https://doi.org/10.1108/13552551211227738.
Wheleen, T. L., & Hunger, J. D. (2012). Strategic management and business policy (13th ed.). Pearson.
Wheleen, T. L., Hunger, J. D., Hoffman, A. N., & Bamford, Ch. E. (2015). Strategic management and business policy (14th ed.).
White, C. (2004). Strategic management. Palgrave Macmillan.
Youssef, Sh. M. W. M. (2020). Entrepreneurial leadership is a gateway to achieving strategic success for Egyptian universities. Fayoum University Journal of Educational and Psychological Sciences, 14(7), 123-203
