Nowadays, the development of information and communication technology (ICT) has greatly influenced academician’s way of communication with student. Thus, its enhanced student’s understanding inside and outside of the classroom. Realizing this, the blended learning (BL) system in teaching is implemented in most institutions all over the world including Malaysia. Due to the wide spread implementations of the BL system in teaching, academicians need to adapt their teaching in order to utilize it. Despite the efforts in motivating academicians to use the BL system in teaching, there are mixed feelings by the academicians whether to accept and use or reject completely this system. In this study, the Unified Theory of Acceptance and Use of Technology (UTAUT) model including new constructs for explaining the level of acceptance using the BL system in teaching is investigated. The two new constructs in UTAUT are perceived usefulness and attitude. And two new moderator variables which are user type and teaching experience is added. The results show that performance expectancy has an impact on the behavior intention while facilitating conditions has a significant effect on actual usage behavior for user type and teaching experience groups. The findings suggest that lecturers with more than 5 years of experiences have the highest level of acceptance in accepting the BL system in teaching.
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In-Text Citation: (Sarkam, 2019)
To Cite this Article: Sarkam, N. A. (2019). Factors Affecting Levels of Acceptance of Academicians in Using Blended Learning (BL) System in Teaching by Using Extended Model of UTAUT. International Journal of Academic Research in Business and Social Sciences, 9(13), 329–339.
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