International Journal of Academic Research in Business and Social Sciences

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Strategic Management Practices by Beach Management Units in Bondo Sub County, Kenya

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Modern organizations are constantly interacting with competitive and turbulent market places presenting new threats and opportunities. This calls upon the organizations to engage in strategic management practices in order to survive and achieve their corporate goals. The objective of this study was to determine the strategic management practices adopted by Beach Management Units in Bondo Sub County in Kenya. A descriptive cross-sectional survey design was adopted. This was a census survey of all the 42 units operating in Bondo. The study established that more than 30% of the studied organizations adopted most of the strategic management practices. These organizations had vision, mission statements and core values which were mainly implied. To larger extent situation analysis, setting of financial objectives, crafting and implementation of strategies and continuous evaluation and control were adopted. The study advances adoption of the strategic management practices by small organizations to remain both efficient and effective. In future research should be conducted on factors influencing and challenges of strategy implementation with respective to community owned organizations like BMUs.
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In-Text Citation: (Dennis, Ng’ong’a, & Faith, 2019)
To Cite this Article: Dennis, N. M., Ng’ong’a, A., & Faith, O. A. (2019). Strategic Management Practices by Beach Management Units in Bondo Sub County, Kenya. International Journal of Academic Research in Business and Social Sciences, 9(10), 229–241.