The purpose of this mixed methods research were (1) to study the effectiveness level of business cluster of Gift and Decorative Industry Club, The Federation of Thai Industries; (2) to examine external and internal factors, process and results of business cluster members; (3) to measure influences of external and internal factors and process; and (4) to propose business cluster management process of Gift and Decorative Industry Club that suits economic and social environment of Thailand. Qualitative data was collected by literature review from relevant documents and in- depth interviews of five executives of Gift and Decorative Industry Club and Lifestyle and Fashion Industry Cluster, while quantitative data was collected by 37 club members. The result found that effectiveness level of business cluster of Gift and Decorative Industry Club, the Federation of Thai Industries was at a low level. Most club members evaluated the effectiveness of cluster in each aspect, reduce cost, innovation, research and development and human resource development at low level and the marketing at medium level. Due to the low effectiveness of business clusters could not increase the competitive advantage. Moreover, the process factors of participation on strategic planning and implementing had influenced upon the effectiveness level of business cluster of Gift and Decorative Industry Club at 41.20%. The business cluster executives should promote the participative process of strategic planning and implementing for members.
Academic Focus Retrieved from http;///parliament.go.th/library
Ariyakajorn, P. (2013) “Cluster, Tool for Increasing Competitive Advantage : A Case Study of Metal Packing Industries Cluster in Bangkok.” Master of Business Economics Thesis Faculty of Economics Thammasat University
Ceglie, G. and Dini, M. (1990) “SME. Cluster and Network Development in Developing Countries: The Experience of UNIDO” International Conference on Building a Model and Effective Development Service Industry for Small Enterprises, UNIDO 6
Department of Industrial Promotion. (2004) “ Cluster” Retrieved from http:///info.dip.go.th/
Hatch, R. C. (2002) “Towards a Strategy for SME Cluster and Network Development in Thailand” A Discuss Paper for Stakeholders for the International Labor Office’s Initiative on Business-to-Business Networking Thailand
Kodchakorn, R. (2015) “Cluster : Business Grouping for Competition”
Porter, M. E. (1990) The Competitive Advantage of Nations London: Macmillan.
Porter, M. E. (1998), Clusters and the new economics of competition, Harvard Business Review, Nov/Dec98, Vol. 76 Issue 6, p77,
Porter, M. (1998). On Competition. Boston: Harvard Business School Press. p. 225.The Competitive Advantage of Nations. New York: The Free Press. 1–857 pgs.
Porter, M. (2001) ‘Location, Competition, and Economic Development: Local Clusters in a Golbal Economy’ Journal Economic Development Quarterly, vol 14, no.1, pp 15-34,
UNIDO (2001) “Development of Cluster and Networks of SMEs” Private Sector Development Branch Investment Promotion and Institutional Capacity Building Division.
Netpradit, N. (2014) “An Operational Effectiveness for Entrepreneurs’ Management of Ceramic Industrial Handicrafts Product at Lampang Provincial Area” Journal of Association of Researchers vol.19 no. 1 January – April
Suthiprabha, T. (2012) Cluster to Enchance in Business Competitiveness Advantage: A Case Study of Gem and Jewelry Cluster in Chanta Buri Province. Innovation College, Thammasat University.
The Federation of Thai Industries “About F. T. I.” Retrieved from www.fti.or.th/
Wattanapankitti, P. (2016) Adaptation to Support the Trade Liberallization ASEAN Economic Community for the Ceramic Entrepreneurs in Lampang Province . Faculty of Management Science, Rajabhat University (Lumpang).
Wheelen., T. L. and Hunger, D. J. (2012) Strategic Management and Policy : Toward Global Sustainability 13th Edition Prentice Hall
Wikipedia “Business Cluster” Retrieved fromhttps://en.wikipedia.org/wiki/Businesscluster
Wuthikaro, A. (2015) “ Executive Interview: Business Cluster Startup in Thailand” WEAR Journal vol.16 Oct.-Dec. pp 7-8
In-Text Citation: (Thongba, 2019)
To Cite this Article: Thongba, K. (2019). Factors Affecting Effectiveness of Cluster Business Management: A Case Study of Gift and Decorative Industry Club under Federation of Thai Industries. International Journal of Academic Research Business and Social Sciences, 9(5), 490–497.
Copyright: © 2019 The Author(s)
Published by Human Resource Management Academic Research Society (www.hrmars.com)
This article is published under the Creative Commons Attribution (CC BY 4.0) license. Anyone may reproduce, distribute, translate and create derivative works of this article (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors. The full terms of this license may be seen at: http://creativecommons.org/licences/by/4.0/legalcode
