International Journal of Academic Research in Business and Social Sciences

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A Framework for Evaluating Management’s Environmental Commitment toward Green Practices

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Green practices are an integral part of the hotel management’s strategic decision making nowadays. With increased concerns among the public, consumers and government on the environmental issues, hoteliers worldwide have gradually adopted green practices in managing their hotels. Managerial attitude drives the direction and organisational’s approach towards green practices in hotels. As such, top management’s environmental commitment will have a substantial influence on the extent to which the hotel will implement green practices in their premise. This study proposes a research framework to evaluate the mediating role of management’s environmental commitment on the relationships between environmental knowledge, subjective norm, perceived benefits and green practices in the hotel industry. The result of this study will be able to assist the authority and the hotel associations to provide appropriate supports and guidelines in promoting green practices in the hotel. Green practices will help hotels to improve their reputation and image, which in turn can help them to create a sustainable competitive advantage in a highly competitive environment.
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In-Text Citation: (Ng, Kuar, Choong, Chen, & Teoh, 2018)
To Cite this Article: Ng, L.-P., Kuar, L.-S., Choong, Y.-O., Chen, I.-C., & Teoh, S.-Y. (2018). A Framework for Evaluating Management’s Environmental Commitment toward Green Practices. International Journal of Academic Research in Business and Social Sciences, 8(15), 250–262.