International Journal of Academic Research in Business and Social Sciences

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Techniques and Sequence of Sketching in the Conceptual Phase of Automotive Design

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This paper evaluates the techniques of sketching in the conceptual phase of automotive design among automotive designers. The research identifies sketch types used in conceptual stage and a distinction is made between Thumbnail Sketch, Rough Sketch and Concept Sketch and they portray different stages of sketching process in the conceptual phase. An investigation (sketching task evaluation) with 9 automotive professional designers was conducted to evaluate the sketching approaches. Video Observational Analysis was carried out concerning 9 aspects identified such as Medium Used, Left/Right Hand, Line Thickness, Sequence of Activity, Size and Types of Sketch Produced with the results documented and discussed. An early finding shows that 5 types of sketching approaches portray 5 different sequence techniques for early automotive design conceptual phase.
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In-Text Citation: (Yusoff, Hamdan, & Ibrahim, 2018)
To Cite this Article: Yusoff, S. B. M., Hamdan, S., & Ibrahim, Z. (2018). Techniques and Sequence of Sketching in the Conceptual Phase of Automotive Design. International Journal of Academic Research in Business and Social Sciences, 8(14), 108–116.