The field of entrepreneurship in Malaysia is no longer dominated by men. Increasingly, women’s entrepreneurship has been recognized as an important untapped source of economic growth. Although their participations are still small, factors such as strong government support in terms of promoting equal opportunities and the provision of better access to business skills and knowledge are pushing more and more women towards entrepreneurship. However, having to assume multiple roles both in relation to business and family affairs has given rise to several encumbered implications. Given a multitude of challenges faced, concerns are raising over the consequences of inter-role conflict exacting upon women entrepreneurs while they try to balance the incompatibility of demands between work role and family role. Hence this paper tries to examine effects of work-family conflict on women entrepreneurs as they attempt to steer their businesses to success.
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