This study aimed to evaluate the effectiveness of Highly Immersive Programme (HIP) through the CIPP (context, input, process, and product) evaluation model developed by Stufflebeam. There are 223 participants (a School Head, ten teachers, 111 students and 101 parents and community) participated in the study. The data were gathered through documents review, questionnaire and short interview. The data based on the questionnaire were analyzed through descriptive statistics while content analysis was carried out to analyze the qualitative data from short interview. Paired sample T test was also employed to investigate whether the significant differences among students’ AR1 and AR4 existed. Results of the study indicated that HIP at the school under studied is mostly served for its purpose to increase students’ English language proficiency. However, some improvements in the dimensions of students’ confident as well as support from parents and community were required to make the program more effective.
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