International Journal of Academic Research in Business and Social Sciences

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Application of Technology Alliance Model (TAM) on R&D Firms of Some Technology Development Zones (TDZS) in Ankara

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The study aims to apply the Technology Alliance Model (TAM) (Ju et. al., 2005, p. 623) on R&D firms in some TDZs in Ankara. In order to do so, a literature review is conducted and the theory of the research is developed according to the findings of the review. Moreover, some hypotheses are derived. In order to test these hypotheses, a survey is adopted from prior studies and applied to randomly selected sample of 207 from different TDZs in Ankara. The data is analyzed in terms of descriptive statistics, reliability analysis, ANOVA, correlations, Exploratory Factor Analysis (EFA) and Confirmatory Factor Analysis (CFA).
The results revealed that TAM is valid in some TDZs in Ankara. The study covers the theory of the model and tests it empirically. It is hoped that the academics and practitioners can make use of the research methodology and findings. Lastly, some research implications for future research are mentioned.