This study investigates the impact of interface design elements on user experiences with the Tengwang Pavilion as represented on social media platforms Trip.com and TripAdvisor.com. The Tengwang Pavilion, a Tang dynasty architectural marvel, is a vital cultural landmark whose digital portrayal significantly influences users' perceptions and engagement. Through a quantitative research approach, the study examines how visual aesthetics, functionality, usability, and cultural authenticity in interface design affect user satisfaction and engagement. Data collected via online surveys from a representative sample of users reveal that high-quality visuals, intuitive navigation, and responsive layouts enhance user experience, while technical issues and misrepresentation of cultural authenticity detract from it. User-generated content (UGC), such as reviews and multimedia uploads, emerges as a dual-edged factor, offering valuable insights while sometimes contributing to conflicting impressions. Additionally, the study highlights the role of social media algorithms in shaping user interaction and engagement with the Tengwang Pavilion, often creating echo chambers that limit diverse perspectives. The findings emphasize the need for culturally sensitive and user-centric design approaches to balance aesthetic appeal with accurate cultural representation. This research contributes to the fields of cultural heritage preservation, digital humanities, tourism, and user experience design by providing actionable insights into optimizing digital platforms for better representation of historical landmarks. The study concludes with recommendations for incorporating educational tools and immersive technologies to bridge the gap between physical and digital experiences, ensuring the Tengwang Pavilion's cultural legacy is preserved and celebrated.
Abdullah Al Zayed, K. (2023). Tourist Experiences with the Service Quality of Sushi Restaurants in Norway: User Generated Content on TripAdvisor uis].
Badshah, S., Khan, A. A., Hussain, S., & Khan, B. (2021). What users really think about the usability of smartphone applications: diversity based empirical investigation. Multimedia Tools and Applications, 80, 9177-9207.
Bang, M. (2023). Your head in the clouds-Towards intuitive cloud interaction through virtual reality Oslomet-storbyuniversitetet].
Beaird, J., Walker, A., & George, J. (2020). The principles of beautiful web design. SitePoint Pty Ltd.
Billings, J., Ching, B. C. F., Gkofa, V., Greene, T., & Bloomfield, M. (2021). Experiences of frontline healthcare workers and their views about support during COVID-19 and previous pandemics: a systematic review and qualitative meta-synthesis. BMC Health Services Research, 21, 1-17.
Bran, A. M., Cox, S., Schilter, O., Baldassari, C., White, A. D., & Schwaller, P. (2023). Chemcrow: Augmenting large-language models with chemistry tools. arXiv preprint arXiv:2304.05376.
Gerrard, Y. (2021). What’s in a (pseudo) name? Ethical conundrums for the principles of anonymisation in social media research. Qualitative Research, 21(5), 686-702.
Jang, S.-Y., & Kim, S.-A. (2023). Automatic extraction and linkage between textual and spatial data for architectural heritage. ACM Journal on Computing and Cultural Heritage, 16(3), 1-19.
KOÇ, B. (2023). THE ROLE OF USER INTERACTIONS IN SOCIAL MEDIA ON RECOMMENDATION ALGORITHMS: EVALUATION OF TIKTOK'S PERSONALIZATION PRACTICES FROM USER'S PERSPECTIVE ISTANBUL UNIVERSITY].
Maloney, D., Freeman, G., & Robb, A. (2020). It is complicated: Interacting with children in social virtual reality. 2020 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops (VRW),
Morrison, A. M. (2022). Tourism Marketing: In the Age of the Consumer. Routledge.
Pang, H., Ruan, Y., & Zhang, K. (2024). Deciphering technological contributions of visibility and interactivity to website atmospheric and customer stickiness in AI-driven websites: The pivotal function of online flow state. Journal of Retailing and Consumer Services, 78, 103795.
Mohamed, E. (2023). Unraveling the Complexities of New Media: Exploring Recent Issues, Challenges, and Opportunities. Unraveling the Complexities of New Media: Exploring Recent Issues, Challenges, and Opportunities (November 9, 2023).
Sakib, S. N. (2022). Architecture as a social symbol, Unity of identity, integration and international openness: Comparison of the Sydney Opera House, the Riga National Library and the Elbe Philharmonic Hall.
Salim, F. S., Bakar, Z. A., Noor, N. M. M., & Mohemad, R. (2023). A literature study of mobile-based learning interfaces design. AIP Conference Proceedings,
Sarkar, J. L., Majumder, A., Panigrahi, C. R., Roy, S., & Pati, B. (2023). Tourism recommendation system: A survey and future research directions. Multimedia Tools and Applications, 82(6), 8983-9027.
Sharma, P., Kumar, M., & Sharma, H. (2023). Comprehensive analyses of image forgery detection methods from traditional to deep learning approaches: an evaluation. Multimedia Tools and Applications, 82(12), 18117-18150.
Sharma, V., & Tiwari, A. K. (2021). A study on user interface and user experience designs and its tools. World Journal of Research and Review (WJRR), 12(6), 41-44.
Sutcliffe, A. (2022). Designing for user engagment: Aesthetic and attractive user interfaces. Springer Nature.
Tseng, M. L., Ha, H. M., Tran, T. P. T., Bui, T. D., Chen, C. C., & Lin, C. W. (2022). Building a data?driven circular supply chain hierarchical structure: Resource recovery implementation drives circular business strategy. Business Strategy and the Environment, 31(5), 2082-2106.
Wang, X. (2023). A Study of Image Schema and Visual Representation with Touchpoint Design.
Qing, S., & Azahari, M. H. Bin. (2024). Exploring Interface Design Features of Tengwang Pavilion on Social Media Platforms: Impact on User Experience. International Journal of Academic Research in Business and Social Sciences, 14(12), 3816–3826.
Copyright: © 2024 The Author(s)
Published by Knowledge Words Publications (www.kwpublications.com)
This article is published under the Creative Commons Attribution (CC BY 4.0) license. Anyone may reproduce, distribute, translate and create derivative works of this article (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors. The full terms of this license may be seen at: http://creativecommons.org/licences/by/4.0/legalcode
