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Information Quality Assessment in Social Commerce: A Systematic Review of Evaluation Items and Metrics

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As social media and e-commerce platforms expand, information quality has become critically important to users. This systematic literature review examines the correlation between information quality and purchase intention across social media and e-commerce platforms. After screening the Scopus and Web of Science databases, researchers analyzed 39 articles. The findings reveal the presence of critical mediating factors linking information quality to purchase intention. Additionally, the Stimulus-Organism-Response (S-O-R) model is frequently used to explain this relationship. Moreover, the study underscores the importance of accuracy as a fundamental criterion in evaluating information quality. By delving into the relationship between information quality and purchase intention, this research contributes fresh insights into theories and practices related to information quality measurement. It establishes a theoretical base and offers valuable guidance for subsequent studies and practices in the field.
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