International Journal of Academic Research in Business and Social Sciences

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Rural Road Development: A Satisfaction Analysis as a Catalyst for Economic Improvement

Open access

Mohamad Aimannasuha Ahmad Khalil, Muhammad Almuttaqin Zahari, Tuan Ikhtiari Tuan Ismail, Mohamad Afizi Mohd Amir, Saidatul Rahah Hamidi

Pages 707-716 Received: 14 Sep, 2024 Revised: 09 Nov, 2024 Published Online: 05 Nov, 2024

http://dx.doi.org/10.46886/IJARBSS/v14-i11/12957
This study evaluates the impact of rural road infrastructure development on economic progress and community satisfaction, specifically examining a project in Gua Musang that encompasses 14 villages and roads spanning a total length of 9.57 kilometres. The study utilized a quantitative research methodology, gathering data from 425 respondents using surveys and secondary sources. The findings demonstrate substantial income improvements, particularly with a notable rise in the number of those earning more than RM1,000. Improved accessibility resulted in increased market entry, lower transportation expenses, and better economic prospects. The satisfaction analysis revealed significant levels of endorsement for road safety, construction functioning, and utility availability. Most respondents believed that the roads enhanced daily activities, safety, and connectedness. Despite several difficulties with road maintenance, the overall level of satisfaction remained high. The development also had a favourable effect on agricultural activities, as respondents reported enhanced utilization of machinery, higher sales, faster market access, and improved entrepreneurial productivity. The Rural Road Development Project in Gua Musang effectively achieved its objectives, demonstrating that enhanced road connectivity may dramatically uplift rural economies and quality of life. These findings emphasize the vital importance of making specific investments in rural road infrastructure to stimulate economic growth and improve the well-being of communities.
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