International Journal of Academic Research in Business and Social Sciences

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Analysis of Knowledge, Attitude, and Behavior of the Long Pasia Sipitang Community Based on Customary Practices in River Management

Open access

Nur Melina Tadam Abdullah, Abdul Khair Beddu Asis, Mohammad Tahir Mapa, Abang Mohd. Razif Abang Muis

Pages 430-440 Received: 14 Sep, 2024 Revised: 10 Oct, 2024 Published Online: 05 Nov, 2024

http://dx.doi.org/10.46886/IJARBSS/v14-i11/12899
Rivers an important role in the lives of communities, especially those that depend on the surrounding natural resources for survival. The interwoven interaction between nature and society has formed a system of customary practices that become ethical for certain communities. For example, river pollution due to human activities and global climate change is becoming more worrisome, which affects the sustainability of the river ecosystem, and the preservation of the river using a traditional approach also guarantees the cleanliness of the river's water resources. Therefore, this study aims to analyse the knowledge, attitude, and behaviour of the Kampung Long Pasia community in managing water resources and preserving the river by emphasizing local traditional practices such as the Tagal System. This study aligns with the SDG6 and SDG15 Sustainable Development Goal, which prioritizes the availability and sustainable management of water, and sustainability of terrestrial ecosystems. This study uses a quantitative approach through a questionnaire involving 133 residents of Long Pasia village. The findings of the study show that the community's knowledge about the importance of the river is at a moderate level, while their attitude towards the preservation of the river is positive, with the majority of the community practicing local customs and traditions in protecting the river. An in-depth exploration of the traditional practices of the Tagal System, which not only functions as a river preservation tool but also as a social mechanism that strengthens the community's value in caring for the environment. This study contributes to the water resource management literature by providing a different local perspective while linking it to the SDG global agenda to preserve water resources sustainably. The practical value of this study can be used as a basis for river conservation efforts through an integrated approach between modern knowledge and traditional practices, especially in rural areas.
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