International Journal of Academic Research in Business and Social Sciences

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Exploring Communication Strategies and Fear of Oral Presentation among Undergraduates

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Communication strategies are basically ways utilised by students to manage their interactions in a target language learnt. Fear of oral presentations is still common among students due to many reasons. In order to cope with such fear when communicating in English, communication strategies (CS) are employed by students to assist them in communicating in the most effective way they feel they could. This preliminary study on CS and fear of oral presentations are conducted to investigate how CS influences oral presentations and how factors leading them to fear oral presentations influence their oral presentations. A survey was done on 51 undergraduates of a public university. Data was analysed using the SPSS and reported in a form of mean values. Findings on participants’ use of communication strategies in influencing their oral presentations revealed that most participants were inclined to use more strategies involving human factor in influencing how they would present orally. Furthermore, findings on fear of oral presentation in influencing their oral presentations indicated the highest concern on evaluation marks and nervousness in reflecting how they would perform oral presentations. These findings could reflect the need for the university to guide students on communication strategies available to them so that they could be employed by students to communicate more effectively in public.
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In-Text Citation: (Ahmad et al., 2022)
To Cite this Article: Ahmad, S. N., Rahmat, N. H., & Shahabani, N. S. (2022). Exploring Communication Strategies and Fear of Oral Presentation among Undergraduates. International Journal of Academic Research in Business and Social Sciences, 12(8), 1727– 1748.