Connecting Diversity and Youth Community Service Project: A Semiotic Analysis on Typology of Images Used in Social Media Reporting

Abiddin, N.Z., Ibrahim, I., & Aziz, S.a.A. (2022). Non-Governmental Organisations (NGOs) and their part towards sustainable community development. Sustainability, 14(8), 4386. https://doi.org/10.3390/su14084386
Assensio-Montesinos, F, Anfuso, G., Aguilar-Torrelo, M.T., & Ramirez, M.O., (2021). Abundance and temporal distribution of beach litter on the coast of Ceuta (North Africa, Gibraltar Strait). Water, 13(19). https://doi.org/10.3390/w13192739
Baker, H., & Dredge, D., (2019). Narratives of global citizenship, ethics, and tourism: A Danish perspective. Hospitality & Society, 9(1), 9-30. https://doi.org/10.1386/hosp.9.1.9_1
Basaraba, N., Arnds, P., Edmond, J., & Conlan, O. (2021). New media ecology and theoretical foundations for nonfiction digital narrative creative practice. Narrative, 29(3), 374-395 https://doi.org/10.1353/nar.2021.0017
Bellini, M. (2022). Interactive digital narratives as complex expressive means. Frontiers in Virtual Reality, 3. https://doi.org/10.3389/frvir.2022.854960
Brzustewicz, P., Escher, I., Hatami, A., Hermes, J., Keranen, A., & Ulkuniemi, P., (2022). Emergence of social impact in company-NGO relationships in corporate volunteering. Journal of Business Research, 140, 62-75 https://doi.org/10.1016/j.jbusres.2021.11.089
Buttler, D. (2021). Between fun and obligation. The motivations of volunteers in Poland. Problemny Polityki Spolecznej, 53, 7-25. https://doi.org/10.31971/pps/1420000
Cassone, V.I., (2021). Gotta face ‘em all: Pokemon, Japanese animated characters, and the emergence of playful visual animism. Sign Systems Studies, 49(3), 543-565. https://doi.org/10.12697/sss2021.49.3-4.15
Cercato, M., Colella, E., Fabi, A., Bertazzi, I., Giardina, B., Di Ridolfi, P., Mondati, M., Petiti, P., Bigiarini, L., Scarinci, V., Franceschini, A., Servoli, F., Terrenato, I., Cognetti, F., Sanguineti, G., & Cenci, C. (2022). Narrative medicine: feasibility of a digital narrative diary application in oncology. Journal of International Medical Research, 50(2). 030006052110455. https://doi.org/10.1177/03000605211045507
Chadwick, A., Fadel, B., & Millora, C. (2022). Ethnographies of volunteering: Providing nuances to the links between volunteering and development. Voluntas, 33(6), 1172-1178. https://doi.org/10.1007/s11266-021-00389-9
Davies, B., Turner, M., & Udell, J., (2020). Add a comment…how fitspiration and body-positive captions attached to social media images influence the mood and body esteem of young female Instagram users. Body Image, 33, 101-105.
https://doi.org/10.1016/j.bodyim.2020.02.009
Department of Statistics Malaysia official Portal. (n.d).
https://v1dosm.gov.my/v1/index.php?r=column/csearch&search-keyword=Drug%20addiction
Fahimirad, M., Kumar Nair, P., Shakin Kotamjani, S., Mahdinezhad, M, & Bao Feng, J.B. (2019). Integration and development of employability skills into Malaysian higher education context: Review and literature. International Journal of Higher Education, 8(6), 26. https://doi.org/10.5430/ijhe.v8n6p26
Fedorova, L.L (2019). Semiotics of advertising: the functional-communicative analysis. Vestnik Novosibirskogo Gosudarstvvennogo Universiteta. Seria: Istoria, Filologica. 18(6), 199-211. https://doi.org/10.25205/1818-7919-2019-18-6-199-211
Fontana, E., & Pisalpayut, N. (2022). Understanding the importance of farmer-NGO collaboration for sustaining and business strategy: Evidence from the coffee supply chain. Business Strategy and the Environment. https://doi.org/10.1002/bse.3266
Greenpeace Malaysia. (2021, October 28). Breaking Up with Plastics - Greenpeace Malaysia. https://www.greenpeace.org/static/planet4-malaysia-stateless/2021/11/62c2a0a0-breaking-up-with-plastics.pdf
Grudulaite, L., & Zemaitaityte, I. (2022). The importance of narrative learning and reflexivity at work with foreigners granted asylum and the context of a non-governmental organization. SHS Web of Conferences, 131, 03009.
https://doi.org/10.1051/shsconf/202213103009
Harasimowics, M. (2021). “If you want to be classy, have Yugoclass.” Postmodern cultural images of Josip Broz Tito. Slovensky Naropodis. 69(2), 274-293.
Hassan, O.S. (2018). #Melanin: How have dark-skinned black women engaged in social media hashtags to affirm, validate and celebrate their beauty? African American Studies Theses. https://scholarworks.gsu.edu/aas_theses/54
Heinl, L.T., Baatz, A., Beckmann, M., & Wehnert, P. (2021). Investigating sustainable NGO-firm partnerships: An experimental study of consumer perception of co-branded products. Sustainability, 13(22). 12761. https://doi.org/10.3390/su132212761
Huei-Chun, C. (2022). Digital narrative production in the era of media convergence: taking campus media as an example. Mass Communication Research, 2022 (150), 1-43. https://doi.org/10.30386/MCR.202201.0001
Isnain, M.N., & Mutaqin, B.W. (2023). Geomorphological and hydro-oceanographic analysis related to the characteristics of marine debris on the south coast of Yogyakarta, Indonesia. Rendiconti Lincei, Scienze Fisiche E Naturali 34(1), 227-239. https://doi.org/10.1007/s12210-022-01125-1
Ivakhiv, A., (2019). Image ecologies, spiritual polytropy, and the Anthropocene. Journal for the Religion, Nature, and Culture, 13(4), 479-509. https://doi.org/10.1558/jsrnc.39183
Jamil, A., Rekarti, E., Briandana, R., & Audinna, S., (2019). The role of social media hashtags in political promotions: Mediating role of supply Arain communication. International Journal of Supply Chain Management, 8(6), 181-188.
https://ojs.excelingtech.co.uk/index.php/IJSCM/article/download/4136/2025
Jeong, B.G., & Kim, S.J. (2021). NPO/NGO education in public administration in South Korea. Journal of Public and Nonprofit Affairs, 7(2), 173-191.
https://doi.org/10.20899/jpna.7.2.173-191
Jin, M. Preotiuc-Pietro, D., Dogruoz, A.A., & Aletras, N. (2022). Automatic identification and classification of bragging in social media. Proceedings of the Annual Meeting of the Association for Computational Linguistics (Vol. 1, pp. 3945-3959). https://doi.org/10.18653/v1/2022.acl-long.273
Kadfak, A., Wilhelm, M., & Oskarsson, P., (2023). Thai labour NGOs during the ‘Modern Slavery’ reforms: NGO transitions in a post-aid world. Development and Change, 54(3), 570-600. https://doi.org/10.1111/dech.12761
Kozlova, L.A., & Kremneva, A.V., (2022). Lingua-artistic technique of writing and its role in portraying an artist. Russian Journal of Linguistics, 26(3), 721-743. https://doi.org/10.22363/2687-0088-30060
Kumar, N., Qiu, L., & Kumar, S. (2022). A hashtag is worth a thousand words: An empirical investigation of social media strategies in trademarking hashtags. Information Systems Research, 33(4), 1403-1427. https://doi.org/10.1287/isre.2022.1107
Laskaridou, A.T., Papadopolous, N., & Koutsogiannis, D. (2022). Contemplating post-digital narrativity: co-active, multimodal meaning-making on Instagram and its implications on learning. Punctum International Journal of Semiotics, 8(2), 119-142. https://doi.org/10.18680/hss.2022.0019
Lavrova, S.Y., & Ermakova, L.A., (2022). A semiotic image of A. Pushkin in mythopoetic interpretation of M. Tsvetaeva. Filologiceskij Klass, 27(1), 22-34. https://doi.org/10.51762/1fk-2022-27-0102
Lin, N., & Roberts, K.R. (2018). Personality traits of Kansas: A nonparametric comparison between first and repeat visitors. Social Science Research Network. https://doi.org/10.2139/ssrn.3089983
Lokot, M., Shakya, H.B., & Cislaghi, B. (2022). The limits of child agency? Dissonances and contradictions in conceptualizations of agency within child-led marriages in Somalia and Cameroon. International Journal of Children’s Rights, 30(1), 173-203.
Masngut, N., & Mohamad, E., (2021). Association between public opinion and Malaysian government communication strategies about Covid-19 crisis: content analysis of image repair strategies by the Malaysian government and its association with public opinion on social media. JMIR. Journal of Medical Internet Research, 23(8), e28074. https://doi.org/10.2196/28074
Meier, S., (2022). Digital storytelling: a didactic approach to multimodal coherence. Frontiers in Communication, 7. https://doi.org/10.3389/fcomm.2022.906268
Miller, A., (2020). Development through vocational education. The lived experiences of young people at a vocational education, training restaurant in Siem Reap, Cambodia. Heliyon, 6(12), e05765. https://doi.org/10.1016/j.helio
Minarova, M., Mura, L., & Mala, D. (2021). Corporate volunteering and creating a quality culture. Quality – Access to Success, 22(185). https://doi.org/10.47750/qas/22.185.01
Mousavi, S., & Bossink, B., (2020). Corporate-NGO partnership for environmentally sustainable innovation. Environmental Innovation and Societal Transitions, 34, 80-95. https://doi.org/10.1016/j.eist.2019.12.005
Musfira, A.F., Ibrahim, N., & Harun, H., (2022). A thematic review on digital storytelling (DST) in social media. The Qualitative Report, 27(8), 1590-1620. https://doi.org/10.46743/2160-3715/2022.5383
Naish, P.D.I., (2015). “To see how far I can go”: Benefits of “fun” in encouraging civic engagement and building self-efficacy among New York Community College students. Journal of Public Scholarship in Higher Education. 5, 111-125.
Nursey-Bray, M., Masud-All-Kamal, M., di Giacomo, M., & Millcock, S. (2022). Building community resilience through youth volunteering: towards a new model. Regional Studies, Regional Science, 9(1), 242-263. https://doi.org/10.1080/21681376.2022.2067004
O’Loughlin, L., (2014). Negotiating solidarity: Indra Sinha’s animal people and the “NGO-ization” of postcolonial narrative. Comparative American Studies, 12(1-2), 101-113.
Orser, L. (2020). How to recruit and retain volunteers for our professional organization: Communication, respect, and appreciation are key. American Nurse Today, 15(10), 44-46.
Pariag-Maraye, N., Soobaroyen, T., Mooneeapen, O., & Panchoo, O. (2023). Evaluating NGO accounting and reporting practices in a developing economy: the case for reforms. Journal of Public Budgeting, Accounting, and Financial Management, 35(1), 73-94. https://doi.org/10.1108/jpbafm-01-2022-0021
Peric. J., Simic, M.L., Pevnaya, M.V., & Sharma, E. (2021). Generation Z and volunteering: A national culture perspective. Obrazovanie I Nauka, 23(1), 44-72. https://doi.org/10.17853/1994-5639-2021-1-44-72
Petersson, M.T. (2022). Transparency in global fisheries governance: The role of non-governmental organizations. Marine Policy, 136.
https://doi.org/10.1016/j.marpol.2020.104128
Polnigorit, W., Musakophas, R., & Fitzerald, S. (2022). Volunteering through social media in Thailand. Kasetsart Journal of Social Sciences, 43(4), 941-948. https://doi.org/10.34044/j.kjss.2022.43.4.17
Purba, D., Sinurat, B., & Herman, H., (2021). Utilizing Instagram social media on language style: an analysis of teenagers as millennial generations in their captions. Anglophile Journal, 2(1), 1. https://doi.org/10.51278/anglophile.v2i1.268
Quaglio, G., Maziku, D., Bortolozzo, M., Parise, N., Di Benedetto, C., Lupato, A., Cavagna, C., Tsegaye, A & Putoto, G., (2022). Medical electives in Sub-Saharan Africa: A 15-year student/NGO-driven initiative. Journal of Community Health, 47(2), 273-283. https://doi.org/10.1007/s10900-021-01045-5
Radenkovic Sosic, B., & Koprivicia Lelicanin, M., (2022). Institutional communication and the Covid-19 pandemic: Italian government media campaigns. Etnoantropoloski Problemi/ Issues in Etnology and Antropology, 17(1). https://doi.org/10.21301/eap.v17i1.10
Rao, S.J., Born, H.L., & Madden, L.L. (2022). #Laryngology: A standardized hashtag ontology. Journal of Voice. https://doi.org/10.1016/j.voce.2022.06.005.
Sahiti, Q., & Stamp, J.A, (2022). The use of visuals in undergraduate neuroscience education: Recommendations for educators. Teaching of Psychology, 49(3), 276-283. https://doi.org/10.1177/00986283211000326
Schade, J., Wang, Y., & van Prooijen, A.M., (2022). Consumer skepticism towards corporate-NGO partnership: the impact of CSR motives, message frame and fit. Corporate Communications, 27(5), 39-55. https://doi.org/10.1108/ccij-04-2022-0048
Shuey, R., Sann, S., Chhi, K., & Kong, S. (2022). Transferring road safety knowledge from road safety specialists empowering peer influencers in Cambodia: turning adversity into success during the pandemic. Journal of Road Safety, 33(3), 61-70. https://doi.org/10.33492/jrs-d-21-00068
Storer, H.L., & Rodriguez. M. (2020). #Mapping a movement: social media, feminist hashtags, and movement building in the digital age. Journal of Community Practice, 28(2), 160-176. https://do.org/10.1080/10705422.2020.1757541
Surya, A., & Nupur, N. (2023). Harnessing NGO internship for student learning: Project report submission to the Gaje Symposium 2021. International Journal of Clinical Legal Education, 30(1), 107-124. https://doi.org/10.19164/ijcle.v30i1.1196
Sushant & Singhal, R. (2019). Building blocks of an effective NGO. Voluntary Sector Review, 10(2), 167-187. https://doi.org/10.1332/204080519x15617330887633
Taupin, P. (2019). The contribution of narrative semiotics of experiential imaginary to the ideation of new digital customer experiences. Semiotica 2019 (230), 447-473. https://doi.org/10.1515/sem-2018-0005
Tenca, E. (2018). Remediating corporate communication through the web: the case of about us sections in companies’ global websites. ESP Today, 6(1), 84-106. https://doi.org/10.18485/esptoday.2018.6.1.5
Terron-Lopez, M.J., Velasco-Quintana, P.J., Lavado-Anguera, S., & del Carmen Espinosa-Elvira, M., (2020). Preparing sustainable engineers: A project-based learning experience in logistics with refugee camps. Sustainability, 12(12).
https://s=doi.org/10.3390/su12124817
Utekhin, I.V., Altukhova, A.A., & Klepikova, A.A., (2021). Intellectual disabilities and narratives from personal experience: storytelling in oral discourse. Zhurnal Issledovanii Sotsial’noi Politiki, 19(4), 619-634. https://doi.org/10.17323/727-0634-2021-19-4-619-634
Wang, A.L., Shi, Z., Fairchild, V.P., Aronowitz, C.A., & Langleben, D.D. (2019). Emotional salience of the image component facilitates recall of the text of cigarettes warning labels. European Journal of Public Health, 29(1), 153-158.
https://doi.org/10.1093/eurpub/cky059
Yusuf Ismaila, M., Ahmed Abdulganiyu, O., Abdulazeez Olamide, A., & Oluwasey, (2022). Influence of celebrity endorsement and digital marketing on youth purchasing decisions: a comparative study of Ikorodu area. Economia & Negocios, 4(1), 3-16. https://doi.org/10.33326/27086062.2022.1.1346
Zhao, C., Liu, Z., & Zhang, C. (2023). Real or fictional? Digital entrepreneurial narratives and the acquisition of attentional resources in social entrepreneurship. Journal of Innovation and Knowledge, 8(3). 100387. https://doi.org/10.1016/j.jik.2023.100387

Shahrin, M., Arshad, M. M., Mason, C., Menon, A. S. A., & Rashid, R. (2024). Connecting Diversity and Youth Community Service Project: A Semiotic Analysis on Typology of Images Used in Social Media Reporting. International Journal of Academic Research in Business and Social Sciences, 14(8), 1671–1683.

Copyright: © 2024 The Author(s)
Published by Knowledge Words Publications (www.kwpublications.com)
This article is published under the Creative Commons Attribution (CC BY 4.0) license. Anyone may reproduce, distribute, translate and create derivative works of this article (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors. The full terms of this license may be seen at: http://creativecommons.org/licences/by/4.0/legalcode